Curveball
Believe it or not, even the programmingest of programmers enjoy reading a website that's nice to look at.
In order to 'sell' people on this free and open source package, Curveball needed a face (a logo), and a body (a website).
Along with the branding, I designed and built the landing page and the documentation pages' coponents.
The homepage.
Try as we might, the message in the hero title couldn't be more succinct.
As you can tell by the language, it's a very developer-focused product so we made sure to write down the key benefits of the framework rather than just listing its features.
Since Curveball is all about throwing a fast one quickly, installation and getting started instructions are posted immediately after.
Because the documentation can make for a lot of reading, we included a dark mode.
Curveball merchandise. What's a pitcher without a baseball hat?